Pucci designer biography samples list

Contrary to his design contemporaries, Pucci was driven by the desire to liberate women, granting them unprecedented freedom and movement. His simply designed dresses, pants and tops featured free-flowing lines that followed the natural curves of the body. Pucci designs had the allure of couture, but were shed of all the impractical weight, volume, layering and, most importantly, cost of haute couture creations.

Additionally, Pucci offered a total vision that ranged from dresses and underwear to linens, handbags, perfumes, and rugs, and gave an expanded group of consumers access to designer goods for the first time. Inspired by exotic cultures and by the natural landscapes of the Mediterranean, Pucci brought luscious, bright colour to his designs in an unparalleled way.

Pucci invented a beauty of his own, applying abstract design to the human figure: He painted the body with clothes.

A sophisticated fusion of colour, lemon yellows, bougainvillea pinks, frosted lilacs, azure blue, and almond green became the hallmark of Pucci design. The effect was glorious, joyful, and perfectly captured the new mood in fashion. In the s Pucci began developing his signature prints, graphic, abstract designs, which swirled in a kaleidoscope of colour.

It was the first time that such optical illusions had been incorporated into clothing and the effect was highly original, not to mention extensively copied in the years to come.

Emilio Pucci, the marchese di Barsento a Cavallo, was born in Naples on 20 November The scion of an illustrious family tracing its heritage to the.

Working closely with expert fabric manufacturers in Italy, Pucci revolutionised the clothing sector by pioneering free-moving, stretch fabrics. Eschewing the heavy, rigid fabrications that were still largely in circulation in the s, he developed and patented several original fabrics such as silk stretch jersey and cotton jersey. Both fabrications, the result of intensive technical research, allowed Pucci garments to be weightless, unlined, and wrinkle-proof, the precursors for a modern, travel-friendly wardrobe.

Working out of his grand palazzo, the designer began showing his collections to the international press and buyers in Florence in He became an instant hit with American retailers such as Saks Fifth Avenue and Neiman Marcus who were enthralled by the explosive colour and the wearability of his simple designs. Pucci used his design talent in a variety of non-fashion projects.